Cheers to effortless
wine shopping

Taste MPR has just the right features and soon-to-be features that create a groundbreaking new way to personalize your enterprise wine experience for anyone.

For customers it's as easy as 1, 2, 3...

Buy

Buy your wine.

Enjoy

Enjoy the wine.

Rate

Rate the wine.

An easy time for the new-to-wine

New customers or those new to wine, can take Taste MPR's proprietary onboarding quiz that can be answered in less than 1min. It delivers impressive personalization accuracy given it's efficient brevity. The onboarding quiz is white-labelled so it can be styled and branded as needed.

Optional onboard in under 1min

White-labelled quiz

Perfect for those new to wine

98%
After completing the Taste MPR 2min onboarding quiz, 63% of shoppers responded "Yes" and 35% "Not sure" when asked to consider if they'd enjoy the selection of wines generated. 2% responded "No".
Source: Stompy Retail Trial

Works for all wines

One of the most groundbreaking innovations of Taste MPR is that it can assess the taste likability of any wine in the world for any one of your customers. Even if it is a complex white blend of Scheurebe, Grüner Veltliner, Weissburgunder, Neuberger, Welschriesling and Zweigelt grapes, our system can match that accurately against your customers.

Any appellation

Any blend

Any grape

Any method

Simple fast drinker feedback

Taste MPR refines the mapping of each customer's palate by the simplest of feedback methods. Customers just buy, try, then rate their enjoyment of the each wine out five. Connect our ratings API to your site, notifications or SMS, so customers can rate how it best suits your retail experience.

Smart lists

Taste MPR can create personalized selections called Smart Lists that help to further curate the experience for your drinkers. They are dynamically themed around the most loved areas of each drinker's unique Palate Map.

Great things still to come

Taste MPR is built upon a highly efficient data structure and interface that allows taste data to power many different innovative applications.

Group shopping

A customer will be able to pick a wine for friends that they know will be enjoyed by everyone. The highly adaptable data structure for our Palate Maps means your customers can be the experts in all of their friends' tastes in wine.

Gifts with no guessing

Customers will no longer have to guess their choice of wine gift for a friend. If integrated into your gifting service, customers can send the perfect bottle of wine to anyone and be confident that they'll love it.

The smartest smart carts

Smart carts are helping to personalize the in-store shopping experience in real-time. With Taste MPR integrated into smart cart scanners, stores will be able to help the customer immediately know how much they will enjoy the wine they have picked from the shelf. Instant world-class somm expertise anytime in the aisle!